Thanks to a series of harmonious leaks and rumors in recent weeks, we now have a clear picture of what the iPhone 16 series will look like, so it is perhaps unsurprising that attention is already turning to the potential design of the iPhone 17 family.
According to display specialist and serial Apple tipster Young the iPhone 17 Plus will be noticeably smaller than the iPhone 15 Plus and iPhone 16 Plus, and Apple is reportedly considering a new screen size that will sit between that of the iPhone 17 Pro and iPhone 17 Pro Max.
We’re almost certain that this year’s iPhone 16 Pro and iPhone 16 Pro Max models will be taller and narrower than their respective predecessors (the latest information suggests 6.3- and 6.9-inch screen sizes), so This new rumor would put the iPhone 17 Plus between 6.4 and 6.8 inches. However, given that the current Plus models measure 6.7 inches, we would expect a screen size of around 6.5 inches for the iPhone 17 Plus.
Young doesn’t point out why Apple might be preparing to make this change, but we suspect it has something to do with the company’s desire to further differentiate its Plus-branded iPhones from its Pro-branded models. With the iPhone 16 Pro Max ( and therefore the iPhone 17 Pro Max) set to boast a larger 6.9-inch screen, perhaps Apple considers the current 6.7-inch iPhone 15 Plus screen to be too close in size to the next one size 6.9 inches.
So, 6.5 inches would be a good middle ground and would give Apple fans a fourth iPhone size to choose from (6.1 inches for the iPhone 17, 6.5 inches for the iPhone 17 Plus, 6.3 inches for the iPhone 17 Pro and 6.8 inches for the iPhone 17 Pro Max).
Historically, Apple hasn’t had much success offering smaller screen sizes (the unpopular 5.4-inch iPhone 13 mini was the last mini iPhone before Apple started offering standard Plus-size models with the iPhone 14 Plus), but this new size would still ensure that the iPhone 17 Plus is larger than its full-size sibling. 6.5 inches isn’t small, by any means: it’s just noticeably smaller than the 6.9-inch Pro Max.
In our book, the move to a 6.5-inch iPhone 17 Plus makes sense. Apple’s iPhone 15 Plus offers the best battery life of any iPhone available right now, but beyond that, the device still lacks identity: it’s essentially the same product as the standard iPhone 15, but larger. By giving the iPhone 17 Plus a unique screen size, Apple would immediately make it a more interesting and distinguishable product.
Wait, is Apple trying to kill the Plus?
There is another line of thought to consider, of course. For obvious reasons, Apple would prefer to sell more of its more expensive iPhones than its cheaper iPhones, and the addition of a fourth screen size could encourage more customers, especially those who blindly believe that bigger is better, to buy the model. of iPhone 17 larger. available (i.e. the iPhone 17 Pro Max).
Because? Currently, the iPhone 15 Plus is as big as the iPhone 15 Pro Max, so reducing the screen size of the iPhone 17 Plus would also reduce competition for the iPhone 17 Pro Max (which would boost sales). In other words, a 6.5-inch screen size could make, or just as easily break, the future of Apple’s iPhone Plus line.
Of course, we won’t know the method behind Apple’s madness until long after these phones launch in September next year, but it’s still exciting to hear that future iPhones could launch in never-before-seen screen sizes.
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